Dan Frakes

 Dan Frakes is a Senior Editor and the "Mac Gems" columnist at Macworld; the Senior Reviews Editor at Playlist (playlistmag.com); and a former editor at MacFixIt.

Robin Williams

 Robin Williams is the author of dozens of best-selling and award-winning books about the Macintosh, including the ground-breaking Little Mac Book and Robin Williams Mac OS X Book.

Kirk McElhearn

 Kirk McElhearn is a freelance writer, specializing in Macs, the iPod, iTunes, digital music and more. He is a regular contributor to Macworld magazine and TidBITS.

Adam C. Engst

 Adam C. Engst is the publisher of TidBITS, one of the oldest and most-respected Internet-based newsletters, distributed weekly to tens of thousands of readers.

Tonya Engst

 Tonya Engst is editor in chief for Take Control Books - a popular series of electronic books that provides expert advice about real-world problems faced by computer users.

Joe Kissell

 Joe Kissell is Senior Editor of TidBITS, a frequent contributor to Macworld magazine, and the author of numerous print books and ebooks about Mac OS X.

Amber MacArthur

 Amber MacArthur ("Amber Mac") has appeared on G4techTV, TWiT.tv, commandN, and CityTV News in Toronto.

Guy Kawasaki

 Guy Kawasaki is a managing director of Garage Technology Ventures, an early-stage venture capital firm and a columnist for Forbes.com. Previously, he was an Apple Fellow at Apple.

William Pollock

 William Pollock founded No Starch Press in 1994. He has been in the book business for nearly 20 years and edits like a drill sergeant.

Jonathan Price

 Jonathan Price created the first style guide for Apple documentation. He has written tutorials for America Online, AppleWorks, AppleLink, and FileMaker.